As Chief Marketing & Brand Officer at Chobani, Peter McGuinness oversees all global marketing and communication efforts for America’s No. 1–selling Greek Yogurt brand, including advertising, brand strategy, innovation, pricing, experiential, retail and digital marketing, and PR. Prior to Chobani, Peter served as President and CEO of DDB Chicago and Gotham. He brings more than 20 years of global marketing experience to the company, with a successful track record of shaping and growing some of the world’s most iconic brands including MasterCard, J+J, Unilever, McDonald’s, Microsoft and Sony. He is an active industry leader, serving on influential boards including the Ad Council, AAAA and the Advertising Education Foundation. He is a member of the AAF Advertising Hall of Achievement and a David Rockefeller Fellow for the Partnership of New York City.